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Hi, I'm Hong.
An interdisciplinary designer with a background in Product Design & Branding Strategy, bridging user experience and business value.
AI ad manger | Campaign Data Visualization Dashboard
Lead Product Designer for redesigning the campaign analytics dashboard of an ad platform— served 80k+ advertisers, saved 27% time, projected boost efficiency by 120%, won multiple international design awards
AI ad manger | Campaign Setup Flow Redesign
Lead Product Designer for the redesign of the ad creation experience on an ad platform — improved user satisfaction by 36% and reduced average ad creation time by 43%
Hero | A Smart Fitness App For Beginners
Lead Product Designer for a fast-growing startup, delivering personalized user and community experiences — drove 150k+ user growth in 7 months and earned industry recognition
Mystery Science | A New Vocabulary Learning Experience
Lead Designer for a new K-6 vocabulary learning product, driving end-to-end UX design and research from scratch, impacting 60K+ new users
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